Christmas and New Year Advertisements from 1970
The East Washingtonian had two special advertising section in December, 1970. In December 24's issue, the merchants offered wishes for Christmas. The December 31 advertisements focused on greetings for the New Year.
Between the two issues of the newspaper, I was able to come up with over 50 advertisements. I've put them in alphabetical order and only ran one advertisement from each company, even if they advertised in both issues.
(Click with your finger or hover over an advertisement with your mouse to enlarge the advertisements. To reduce them back to their smaller size, hover or click outside of the advertisement.)
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Those familiar with Pomeroy's literary life of last century will quickly remember the author of this Christmas Poem.
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Who remembers where members of the American Legion hung out back in 1970?

You can sometimes catch a meal where Bagby's Lone Star Station, was in 1970.
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Bartlow Tractor & Implement
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If you're interested in how the Belknaps, Butch Low, Chet Obenland, and Ray Munns fit into the history of Pomeroy's insurance people, check out the history page at Obenland & Low's site.

Where was Bill's Arco located?
The New Year's advertisement from the previous
ear showed it as Bill's Richfield, so a good way to date the Atlantic Richfield -> ARCO name change.

Brown's Drug Store
(Pomeroy Rexall Pharmacy had an advertisement too, but it was all chopped up in the newspaper I had.)

The Ceramic Hobby House was out on Columbia near the end of the tracks.
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Pomeroy has had a largeish number of flower shops over the years. Who remembers Damron's Flower Shop?
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Darrel's TV was owned and operated by Darrell Bartels, who had worked as a parts man for General Tractor until he opened Darrel's TV Sales and Service in Pomeroy, which he ran for 27 years. He then spent eight years at Pomeroy Grange Supply.
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Del Morrow Repair was where?
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The Junction is a pretty quiet place without the Dodge Junction Inn.
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Another restaurant in Pomeroy. Ellen's Cafe was where?
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Ferd Herres Chevrolet on Main Street
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According to the November, 4, 1970, Walla Walla Union-Bulletin, "Incumbent Democrats
Floyd Koberstein, Lester Geiger and David A. Taylor Jr. ran unopposed and were re-elected to
assessor, county commissioner for District 3, and treasurer respectively."
Floyd was born in 1912 in Nebraska and Mary was born in Colorado in 1918. In 1956, they purchased a theatre in
Pomeroy, Washington, which they successfully ran until 1978. In 1979 they retired to Sunsites, Arizona. 25 years
later, they moved back to Washington and Spokane, where they died within 6 months of each other in 2006.
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Jim McCabe's Garfield County Title and McCabe Insurance was on Main Streeet just across the street from Ferd Herres Chevrolet, a couple of advertisements up. Now a different generation, but there's still a McCabe there.
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Apparently you could also get your eyes tested and new glasses at The Hallmark Store.
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Holiday Lanes were located down at 13th and Main. In the building that was the Eagles's Club, then the PF Express, the PDQ Mart, and is now the Pomeroy Pit Stop?
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John Beckwith was born in 1927. After his army service, he attended Yakima Junior College and met and married Virginia Rose Worthington on May 29, 1948, and they were married for 64 years. John and Virginia farmed a fruit and wheat ranch on the Snake River from 1955 to 1967. After moving into Pomeroy, John built the apartment building where they lived until 1997. He became an active community leader and owner of an insurance agency and was licensed to sell real estate in Washington, Oregon and Idaho until his retirement. The couple enjoyed traveling, sports and visiting family. He died in 2012.
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The Kozy Korner Cafe and Texaco was at the east end of town where Main and Villiard come together.
A short squib from the December 24 EW:
Jeanine and Harvey Lueck left Lewiston by plane for San Diego, Calif. Sunday to visit their son, Mr. and Mrs. Duane Lueck and family, and their daughter Mrs. Sandra Holderbaum and family of Joshua Creek, Calif. over the holidays. The trip is Christmas gift from their son, Mr. and Mrs. larry lueck and their four boys.
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For your Carnation and Arden Dairy products, you'd want to go to the Lester Koller Family.
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McKeirnan Hardware down on Columbia and 7th. One of Pomeroy's oldest businesses.
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Mission Shell was located on the corner of what is now 6th and Main Streets. That location is now the shop connected to Farm & Home.
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If you're interested in how the Belknaps, Butch Low, the Obenlands, and Shirley and Ray Munns fit into the history of Pomeroy's insurance people, check out the history page at Obenland & Low's site. (Yes, this is a repeat of what is under the Belknap advertisement. I'm lazy)
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OK Tire Store now Storey's Tire Factory.
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Originally at this location was Pomeroy State Bank. After it burned, ONB constructed their OUMB at the NE corner of 7th and Main, selling to US Bank in 1987. Now vacant.
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The Owl Service Station isn't in the Historic District, but it's certainly a part of Pomeroy history
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Make sure you check out Reddy Kilowatt in this Christmas greeting from Pacific Power & Light.

The Pantorium Cleaners was where the Mangaboo's Storage is now. Approximately across Main Street from the Palace Deli (as of late 2020)?

Pomeroy Auto Parts was still in the NW corner of the Hotel Revere.
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Seven churches in Pomeroy back in 1970: St. Peter's Episcopal, Holy Rosary Parish, First Christian, Methodists, Assembly of God, Nazarene, and the Lutherans.
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Pomeroy Grain Growers
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The Pomeroy Grange out at the east end of town.

Someone wanted what was on the other side of this advertisement.
I'm assuming it was
for the Steak House.
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For more on the Hotel Revere.
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Richardson Funeral Home now known as Richardson-Brown
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Another Pomeroy gas station was Rich's 76 Service.
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The Dye Seed Ranch
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Ron's Electric, now known as Flynn's Electric, out of the small building attached to Maple Hall on 7th Street.

Sears Merchant Store. "Merchant Store" is an interesting term for a catalog store. Located where Obenland & Low's is now.
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Anyone remember this?
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The Up & Up Tavern has been arund for a long time. We're hoping it comes back again in some format.
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Woodland Beauty Salon on Main Street now the home of a barber shop.
Not Christmas/New Year's
This Cardwell's advertisement and the one below from Farm & Home didn't fit the "Merry Christmas" look of the special section, but they were in the Christmas and New Year's special secions.
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Cardwell's was no longer Pomeroy's Greatest Store?
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Farm & Home Supply
(Located in what is now Flynn's Apts on Main)
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